The Seven Sisters - Empowering the Durga Within
It's the story of seven ordinary women who, in 1959, embarked on a business journey with nothing but 80 rupees, zero business know-how, and no fancy investors or esteemed degrees. Nonetheless, their steadfast determination and unwavering grit led them to establish Shri Mahila Griha Udyog Lijjat Papad , a cooperative employment venture that has surpassed the test of time for more than 60 years. What sets this papad company apart is not only its impressive growth but also its striking resemblance to globally renowned brands in terms of financial philosophy. So, what's the key to the longevity of Lijjat Papad, and how did these seven pioneers elevate their modest startup to a flourishing enterprise? The inspiring history of Lijjat Papad holds all the answers. In Mumbai, a dynamic group of seven women picked up their belans and embarked on a transformative journey, brainstorming a business idea that could be operated from the comfort of their homes, without formal education, and...
